A. specialty products
B. less specialty products
C. shopping products
D. unsought products
Related Mcqs:
- The products that customers buy after comparing suitability of products are classified as?
A. non-shopping products
B. shopping products
C. specialty products
D. unsought products - The reduction in price awarded to customers who buy products in large volumes is classified as ________?
A. unbundling
B. delayed quotation pricing
C. reduction of discounts
D. reduction of discounts - The reduction in price awarded to customers who buy products in large volumes is classified as __________?
A. non-functional discount
B. discount
C. quantity discount
D. descriptive discount - The kind of goods that are purchased by customers after comparing the products on the basis of price, quality and sustainability are classified as ____________?
A. unsought goods
B. specialty goods
C. convenience goods
D. shopping goods - The promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as?
A. pull strategy
B. moral selling strategy
C. rational selling strategy
D. push strategy - The services or products that customers buy immediately after noticing are classified as?
A. augmented product or services
B. convenience products and services
C. shopping goods or services
D. sought products or services - The price discrimination in which seller charges less to the customers, who buy in large volumes is classified as __________?
A. second-degree price discrimination
B. first-degree price discrimination
C. third-degree discrimination
D. fourth-degree discrimination - Good marketing is no accident, but a result of careful planning and __________?
A. Execution
C. Strategies
D. Tactics
E. Research - The customized products and services for customers and interaction to individual customers are the part of _________?
A. retailer’s management
B. customer relationship management
C. Company relationship management
D. supplier management - The type of market offerings that customers buy without committing any buying efforts are called?
A. specialty products
B. local goods
C. convenience products
D. industrial products
